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March 4,2008
Victoria's Newest Bra of Wonder
 Bosom buddies Karolina Kurkova and Adriana Lima spent an uplifting morning at Vicky S's Grove location today promoting the brand new BioFit Uplift bra (in case you missed it, and jumped straight to our ever-brilliant words, Lima is showing it off in the ginormous pic above). At first, we thought this was some kind of Space Age, one-size fits all contraption, which, to us, seemed insane. And insanely cool. But in reality, it's a bra that's designed to give everyone—from the tiniest A-cup to those annoyingly gifted DDs—the same amount of lift due to specially crafted padding that adds extra oomph to the smaller side of the spectrum and not-so-much to the larger side. The BioFit also molds to the the body, regardless of body type, so that it feels like it's custom-made. Which means a super comfy fit on top of a super sexy form. It's available in a pretty, spring-appropriate palette of colors like pink, gray, navy, orange and violet, ranging from $42-$45, at Victoria's Secret stores and online. Although it's not quite the future-bra we thought (since we have a tendency to jump to conclusions before completely reading something), if the BioFit makes us look even remotely like Lima does, well, that sounds cooler than anything.  Lima and Kurkova at The Grove's Victoria's Secret store on March 4
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