"Play. Create. Learn." That's the motto at Shiseido Studio in Santa Monica, a skin-care candy store that proves the best things in life really can be free.

Don't be surprised if you feel like you've stepped into Willy Wonka's chocolate factory. This modest, salon-style studio houses every product on the Shiseido roster. Test all the products from their extensive cosmetic, skin-care and rejuvenation lines for free. If your look is more Christina Aguilera than Halle Berry, call ahead for a space in one of their free makeup courses. If you're freaked about real or imaginary wrinkles, try one of the free skin-care courses. Still not sold? How about making an appointment for a facial massage, gratis? And since Shiseido's retail prices stretch into the triple digits, these freebies are worth their weight in Botox.